Valentine’s Day is a season for meaningful gifts and décor that speak from—and to—the heart. burton+BURTON’s “True Devotion” selection offers items that celebrate the bond between partners and make retailers’ shelves a destination for meaningful Valentine’s Day treasures. As part of our broader Valentine’s Day inventory, this trend is designed to resonate with shoppers who value deep connection and lasting love.
What is "True Devotion?"
b+B’s ‘True Devotion’ Valentine’s Day selection can be characterized as honoring true intimacy between life partners. You’ll find traditional Valentine’s Day colors such as pinks, reds, and burgundies that symbolize love that stands the test of time. You’ll also find items with gold, silver, and rustic wooden accents that remind partners of a bond that is as strong as the day they said, “I do.” And finally, you’ll find items adorned with “True Devotion” roses and bows that are as entangled as lovers’ futures.
For customers who are looking for décor or gifts that truly say, “I love you,” “True Devotion” offers a wide selection of heartfelt merchandise curated to help retailers inspire shoppers and elevate the season. For stores seeking a lighter, more playful counterpart to this romantic style, our “Roll with Me“ trend gifts and décor provide a whimsical alternative.
