For the first time ever, the breathtaking balloon designs created at Ballooniversity® were on display for the public to enjoy.
On the Sunday following the gala, burton + BURTON® welcomed over 4,000 people from the local Athens, GA, community to view over 400,000 balloons throughout The Classic Center. The BalloonShowcaseTM was free to the community, and all patrons were invited to donate to two local charities.
100% of the proceeds raised went directly to The Boys & Girls Clubs of Athens and Extra Special People (ESP). The amount contributed was $6,000, with a match of $6,000 from burton + BURTON®, for a total of $12,000 in donations. Each charity received a $6,000 check.